10 Best Anti Gray Hair Shampoos 2023

Graying of hair is part of the natural aging process. By the time they turn 50, 6-23% of people over the world have 50% gray hair. For Caucasians, graying normally starts in their mid-30s, for Asians, their late-30s, and for Africans, their mid-40s.

Melanin gives your hair its natural color, just like it does for your skin; without it, your hair would be white. Gray hairs may appear as melanin production begins to slow down.

While some people color their hair to cover gray hairs, research shows that doing so frequently with permanent dyes can harm your hair.

Although graying hair doesn't necessarily mean you'll lose all of your hair, you should start utilizing specific shampoos to help safeguard your strands. These include purple shampoos that keep your hair from getting brittle and stop gray hair from turning yellow in tone.
hair from becoming brittle.

If you're looking for a shampoo designed specifically for gray hair, we've included some recommendations below.

Best Anti Gray Hair Shampoos

1. Matrix Total Results So Silver Color Depositing Purple Shampoo 


Purple Shampoo for Gray Hair
Color depositing purple shampoo for neutralizing brassy hair and correcting yellow tones in blonde and grey hair to maintain cool blonde color.

Benefit
Neutralizes unwanted brassy warmth & eliminates dull, yellow tones in blonde and grey hair without stripping.

Suggested Use
Wearing suitable gloves, apply to wet hair, lather and rinse well.

Ratings
4.5 out of 5 - more than 39,500 global ratings

I have white/silver hair and have always struggled with a shampoo that takes the yellow tint out of my hair. I've tried many different purple shampoos and they either make my hair a dark grey or leave a purple tint in my hair. This product is perfect - took the yellow tint out, makes your hair super shiny and soft - now my hair is really shiny white and I love this product. Highly recommend!!!!

2. Jhirmack Silver Brightening Purple Shampoo and Conditioner Set

Jhirmack Silver Brightening Purple Shampoo and Conditioner Set for all types of silver, grey, and blonde hair


- For All Shades of Silver & Gray  
The Jhirmack Silver Hair Care regimen is developed especially for all shades of silver and gray hair. Whether you're gorgeously gray, sublimely silver, perfectly pewter, whimsically white, sensational sterling or even sassy salt & pepper, trust the experts in silver hair care, Jhirmack!

- Remove Brassy Tones 
Our Silver Brightening Ageless Shampoo & Conditioner is developed for all shades of silver, gray and blonde hair to remove yellow, brassy tones, enhance highlights and boost shine, leaving hair nourished and radiant.

- Strengthen & Moisturize 
Enriched with macadamia nut oil and collagen, this shampoo strengthens and moisturizes coarse, limp hair, without leaving a greasy residue.

- Prevent Split Ends 
Enriched with green tea extract and collagen, this conditioner softens, adds shine and helps prevent split ends.

Kit Includes: Set of Jhirmack Silver Brightening Purple Shampoo & Conditioner

Ratings
4.4 out of 5 - more than 14,900 global ratings

I have been struggling with my hair as it gets more grey, frizzy, thin, damaged looking. After a few years of trying products to repair young hair and about ready to just cut it all off, I finally caved and bought this product specifically for grey or graying hair. My hair is soft again! I am impressed enough to say, if you're willing to try something, try this. I'm am pleasantly surprised that it's made such a difference in just a few washes.

3. Redken Color Extend Graydiant Purple Shampoo

Redken Color Extend Graydiant Purple Shampoo

BUY ON AMAZON

Best for gray and silver hair. Purple shampoo and silver conditioner neutralize yellow tones for bright, shiny gray and silver hair color.

Create a Brighter, Shinier Tone
Use as a complete haircare system to progressively tone away brass, color correct yellow and orange undertones and maintain bright, shiny gray and silver hair.

Ratings
4.5 out of 5 - more than 4,800 global ratings

I first received this product as a gift from a dear friend who has white hair, like I do (neither of us have yellow tones in our hair). She learned of it from her hair sytlist. I love the product. People have told me my hair color is very pretty; however, after using this product, they started commenting what beautiful silvery-white highlights my hair now has. When the gifted bottle was nearly empty, I priced it at ULTA and learned it was as expensive as I thought it would be. I purchaed this larger size on Amazon because the cost per ounce was significantly more cost-effective. I just refill the smaller original product containe.

4. Pantene Silver Expressions, Purple Shampoo

Pantene Silver Expressions, Purple Shampoo

BUY ON AMAZON

- Reduces Dullness
Makes grays beautifully silver and brightens up whites by reducing dullness and eliminating brassy tones (Reduces dullness vs. a non-conditioning shampoo)

- Purple Pigment
Maintains your silver strands by neutralizing excess yellow brought on by the environment

- Healthy Style and Color Safe Formula
Gives you healthy-looking hair with the formula. Safe for color or chemically treated hair

- Light Scented
Infuses your locks with notes of fresh, luxurious lotus flower

How To Use
Massage into hair daily, making sure you hit the brassiest areas, and let it sit for 3–5 minutes before rinsing

Ratings
4.5 out of 5 - more than 7,100 global ratings

Pantene Silver Expressions, Purple Shampoo Reviews
This product removes the bronze color from my greying hair, leaving it a radiant silver. My hair is left soft and easy to style.

5. Clairol Professional Shimmer Lights Purple Shampoo


Shimmer Lights Shampoo Blonde Silver is an award-winning, protein-enriched color enhancing shampoo that tones down brassiness on blonde or gray hair.

Benefits
Protein enriched deep color conditioning, highlights with no dull yellow. No brassiness

Suggested Use
Wet hair, lather, rinse and repeat. For extra brightening color, leave snd lather on 3-5 mins

Ratings
4.5 out of 5 - more than 3,900 global ratings

I keep looking for a better shampoo. Half of them end up in the garbage. I always go back to Shimmer Lights. I have gray, almost white hair. It keeps my hair from turning yellow on me. I don't care for it's dark purple color, but I sure like the results I get.

6. Purple Shampoo by The BTW Co.


- You Will Love
A More Natural Way to Shine Silvers, Brighten Whites and Tone Down Brassiness

- How It Works
Purple Shampoo Neutralizes Yellowing from Product Buildup and Environmental Damage.

- Key Benefits
Exceptional Nourishing Moisture - Great for the Moisture Needs of Color-Treated and Silver Hair.

- Great Bonus
Gentle Plant-Based Hair Cleansing from a Proprietary Formula that Locks in Moisture.

- Cruelty Free
Leaping Bunny Approved with No Animal Testing

Ratings
4.3 out of 5 - more than 500 global ratings

I've tried tons of purple shampoos, from moderately priced to expensive and none of them really worked. This shampoo actually made a noticeable, albeit slight, improvement in the yellow in my gray hair the first time I used it. It continues to improve my salt and pepper hair each time I use it. I also bought the purple conditioner, the leave-in conditioner, the clarifying shampoo and the every day shampoo. 

I can't say enough good things about these products and am so glad that I have found them. I can't believe that this shampoo isn't on every list of shampoos for gray hair that I researched, because it's the only one that really works. I just lucked out by searching clarifying shampoos on Amazon and this brand popped up. Buy it, you'll love it.

7. Herbalosophy Purple Shampoo & Conditioner Set

Herbalosophy Purple Shampoo & Conditioner Set


- Remove Brassy and Yellow Tones
Ideal for blonde and gray hair eliminates brassy and yellow tones, outstanding purple powers the shampoo & conditioner make hair brighter, vibrant blonde and silver tones

- Repair and Protect
While bringing you superior hair color, purple shampoo clean and repair your damaged hair. The moisturizing purple conditioner helps to maintain long lasting color treated hair. The shampoo and conditioner combo infused with cocos nucifera oil help repair damaged hair follicles, encourage your hair healthy

- PH Balance
Shampoo pH 5.5 - 6.5, conditioner pH 4.5 - 5.5. Keep your scalp's pH at a healthy level, and that's why Herbalosophy color perfecting purple shampoo & conditioner can make your hair soft and shine

- Color Safe Formula
Salon quality shampoo & conditioner, free of sulfate, parabens and gluten, safe for blonde and gray hair

Ratings
4.3 out of 5 - more than 500 global ratings

I love this shampoo. going grey and it keeps the color a true bright color.

8. Philip Kingsley Pure Silver Shampoo


- Brightening Shampoo
The Pure Blonde/Silver Brightening Daily Shampoo is a purple shampoo for blonde, silver, gray, brassy hair tones. The best shampoo for highlighted, bleached, and colored hair.

- Corrects Yellow and Brassy Tones
Use this blonde, brassy hair shampoo to color-correct and brighten. It contains optimum levels of violet micro-pigments that correct yellow and brassy tones.

- Brightens and Revives
This nourishing shampoo refreshes dull, brassy blonde, and gray hair. Brightens and revives, it dramatically enhances shine and keeps hair glossy without staining hair.

- Helps Highlights Stay Fresh Longer
The ideal toning shampoo for blonde, brassy, bleached, highlighted hair. Helps color stay looking fresh longer and leaves hair softer, shinier, and more manageable.

- Developed By Leading Trichologists
Developed with over 60 years of hair and scalp expertise, each product is informed by a thorough understanding of Trichology - the scientific study of the hair and scalp - and is designed to cater to the specific texture, length, and level of your hair.

Philip Kingsley Pure Silver Shampoo Reviews
Imparts a beautiful shine and texture to the hair plus enhances the brilliance of gray and white color. A little goes a long way.

9. Framesi Color Lover Dynamic Blonde Purple Shampoo


Banish the brass! Keep your blonde/gray/white hair brighter & more refined, while keeping your color 95% longer. Best paired with Dynamic Blonde conditioner.

Benefits
95% longer-lasting color, vegan, and free of gluten, sulfates, parabens, DEA, and sodium chloride.

Suggested Use
Massage evenly through wet hair. For additional color deposit, reapply shampoo and leave on hair 2-3 minutes before rinsing.

Ratings
4.6 out of 5 - more than 2,500 global ratings

This keeps my gray hair from turning to that ugly yellow tinge if you know what I mean. I deliberately leave it on and use often so my hair has a slight purple hint to it. I get compliments quite often for the color. Keeps me from feeling invisable but not crazy 😜

10. Luseta Purple Shampoo and Conditioner Set


- Color Brightening
Luseta Purple Shampoo and Conditioner is specially made for blonde & gray hair with richness and neutral formula

- Clean and Repair
Shampoo gently cleans hair, eliminates brassy and yellow tones in blondes and repairs split ends

- Protect Hair
Conditioner helps promote glossiness and protect hair from heat or natural environmental damages

- Safe Products
Free of Sulfate, Paraben and Gluten; PH balance: shampoo pH 5.5 - 6.5, conditioner pH 4.5 - 5.5

- Color Safe
Salon quality shampoo & conditioner safe on color treated hair

Ratings
4.4 out of 5 - more than 7,300 global ratings

I was very pleased with this product. I really like the conditioner. After one use a friend asked me if I colored my hair. I explained to her that I had used purple shampoo to enhance my grays and downplay my brassy strands. My hairdresser suggested I use it about twice a week to keep the brassiness and the yellow tones to a minimum as I let my natural gray come in. I stopped coloring my hair during the lockdown . I’m happy with the way that my gray is coming in. I just needed to spruce it up a bit.

FAQs

How to Keep Natural Grey Hair From Yellowing?


What Causes Gray Hair?

Other factors for why hair turns gray include:

Hydrogen peroxide — Hydrogen peroxide is a well-known tool for bleaching your hair, but many people aren't aware that your hair cells make hydrogen peroxide, too. As you age, the amount produced increases, which researchers believe ultimately bleaches out your hair pigment, turning your hair grey and then white. (R)

Smoking — There is a significant association between tobacco use and graying of hair.8 Cigarette smoking is also linked to premature hair graying, with the onset of gray hair occurring before the age of 30. (R)

Oxidative stress — Oxidative stress can be defined as the state in which your free radicals (from pollution, poor diet, stress) outnumber your antioxidant defenses (from healthy diet). Graying hair may be an indicator of oxidative stress-induced damage.10 Research has also shown that people with premature graying had a higher level of pro-oxidants and lower levels of antioxidants than those with normal hair. (R)

Vitamin B12 deficiency — This is also linked to premature gray hair, and there is at least one report of pigmentation returning to hair after the vitamin deficiency was resolved. (R)

Is Premature Gray Hair an Indicator of Health Problems?

It's thought that going prematurely gray is largely genetic; if you have family members who turned gray early on, there's a chance you might too.

Obesity is also associated with premature graying (R), and there is some speculation that it could be an indicator of certain health issues. For instance, premature graying of hair may be an important risk marker for the bone condition osteopenia.

According to research published in The Journal of Clinical Endocrinology and Metabolism, people with premature graying but no other identifiable risk factor were 4.4 times as likely to have osteopenia as those without premature graying (R). The researchers suggested:

"The association between premature graying and low bone mass could be related to genes that control peak bone mass or factors that regulate bone turnover."

Thyroid disorders, anemia and vitiligo have also been linked to premature graying, and it's even been associated with an increased risk of coronary artery disease (CAD) in young smokers. According to researchers (R):

"Premature graying of hair can be used as preliminary evidence by clinicians for classifying patients at risk for premature CAD especially in smokers."

Does Stress Cause Gray Hair?

It's commonly believed that stress causes gray hairs (and many parents of teenagers or former presidents, whose hair often turns gray during office would likely attest to that). Science on this topic has frequently come up short, save a 2011 study published in the journal Nature and led by Nobel Prize winner Dr. Robert Lefkowitz.

That study found chronic stress and frequent activation of the "fight or flight" stress response leads to DNA damage that may promote not only aging, cancer, neuropsychiatric conditions and miscarriages but also affect genes that control hair pigment.

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